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JBS’ leapfrogging from unknown to the largest beef packer and cattle feeder in the world is a glimpse of the industry consolidation to come.
By Wes Ishmael
Consolidation and concentration in the cattle business are as old-hat as they are controversial. What has changed during the past year, and promises to change more in the next 12 months, is the pace of it.

“At a time in the cattle cycle when cattle numbers should be at or near their highest, the level of production is not approaching its historic peaks and we do not see any increases in fed cattle production in the foreseeable future,” said Jim Lochner, senior group vice president of Tyson Fresh Meats in January when the company announced it would cease cattle harvest at its Emporia, Kansas facility.

At the time, Dick Bond, CEO of Tyson Foods, explained, “There continues to be far more beef slaughter capacity than available cattle and we believe this problem will continue to afflict the industry for the foreseeable future. We estimate the current slaughter overcapacity in the industry to be between 10,000 and 14,000 head of cattle per day.”

The preceding summer, JBS—relatively unknown outside of South America—had purchased Swift and Company, the nation’s third largest beef packer.

This March, JBS stunned onlookers by also acquiring National Beef—the nation’s fourth largest packer—and Smithfield Beef Group (SBG—the fifth largest beef packer) within 24 hours. At the same time JBS also acquired Five Rivers Cattle Feeding, the nation’s largest cattle feeding organization—itself a fairly recent merger between what was Conti Beef Group and SBG.

JBS’s acquisitions of National and SBG are currently under antitrust review by the Justice Department. If approved, JBS would be the largest beef packer in the world hands-down, harvesting 80,000 head of cattle per day or about 10% of all the world’s beef, with plants in Brazil, Argentina, the U.S., Australia and Italy, as well as production and distribution facilities in Europe, Russia and four African countries.

Dwindling Cattle Requirements
Though the speed with which JBS has become the largest beef packer and cattle feeder in the United States—pending approval by the Justice Department—might be surprising, the accelerated pace of consolidation and concentration is not.

The beef packing industry began to consolidate and concentrate at least two decades ago in response to competition and economics. Among the economic fundamentals is the fact that the January 1 beef cow inventory—the smallest national beef cow herd since the 1950’s—is producing near record beef production.

For numeric perspective, as of January 1 the inventory of all cattle and calves stood at 96.7 million—down slightly from 97.0 million a year ago. All cows and calves are down 1% from 42 million to 41.8 million. Beef cow numbers declined 1% at 32.6 million, while the dairy cow herd increased 1% to 9.22 million head.

The U.S. beef industry has lost about 250,000 beef cattle operations since 1986. More pointedly, 25% of the beef cattle operations that existed in 1986 have exited the business. Since 1998, the number of beef cattle operations has declined 11.4%.

Beef cow operations themselves are becoming more consolidated and concentrated. Since 1998, the percent of beef cow inventory existing in herd sizes of 1-49 head has decreased almost 3% to 27.7%; the percentage in herd sizes of 50-99 head has remained virtually unchanged at 18.6%; the percentage in herd sizes of 100-499 head has increased 2.6% to 38.7%; and the percent of inventory in herd sizes of 500 or more head has increased 0.4% to 15%.

Shifting fundamentals and increased equity requirements for participating in the cattle business, wrought by runaway input cost inflation (see What’s Going on page 20 and Costs Up-Margins Down page 24) promise to drive more attrition, consolidation and concentration.

Necessary Attrition
Whether the proverbial chicken or egg, further consolidation and concentration within the cattle feeding and packing segments of the industry is the logical expectation.

Though some unwanted baggage comes with the package, including captive supplies that can derail local, near-term markets, those same captive supplies have enabled beef branding, and opportunities to add value to and retrieve added value from a product with a base commodity value. Numerous creditable studies continue to support the notion that the U.S. beef industry has remained stronger, and beef prices have been higher than would be the case with less concentration and consolidation.

As recently as last year, a Congressionally-mandated landmark evaluation, Livestock and Meat Marketing Study examined the impacts of alternative marketing arrangements (AMAs)—which are possible at least partly due to consolidation and concentration, as well as the ability for packers to own cattle longer than 14 days ahead of harvest. Among other things, the study concludes: Many meat packers and livestock producers obtain benefits through the use of AMAs, including management of costs, management of risk, and assurance of quality and consistency of quality.

Restrictions on the use of AMAs for sale of livestock to meat packers would have negative economic effects on livestock producers, meat packers, and consumers.

In 2002, some of this nation’s leading agricultural economists were so concerned about the negative consequences of banning packer ownership that they penned a fact-based letter to lawmakers, saying in part that such a ban would: Block independent producers from access to added margins contained in contracts from packer alliances and merit pricing.

Restrict producers’ access to packer contracts and other risk management tools.

Reduce the U.S. beef industry’s competitive advantage in international markets and allow the U.S. poultry industry to increase competitive advantage in domestic production.

For producers the economic benefits of concentration and captive supplies, stemming from larger packing plants and multi-plant operations, outweigh the negatives.

It’s all about economic efficiencies and the ability to compete as retailers themselves have consolidated and concentrated at an even faster rate.

New Opportunities
At least on the surface, this new round of packer consolidation and concentration can be positive for cattle producers.

In the case of the JBS acquisitions, they do nothing to reduce excess capacity in the packing business, meaning there’s still too much chain space chasing too few cattle—a key reason cattle prices have remained relatively strong, despite rapid increases in input costs and narrowing production profit margins.

Logic also says that a beef packers that already has about a half century’s experience playing in the international market should offer U.S. beef a leg up in marketing internationally. There are new technologies they can bring to the U.S., but there’s also the fact that U.S. operations become a regional cog in an international production and marketing system, much like regional packing facilities are cogs in the domestic system. At least in theory that should offer opportunities to exploit efficiencies.

“Being able to diversify through JBS will put our company in a position to compete long term in an increasingly competitive environment,” explained Steve Hunt, chairman of U.S. Premium Beef (USPB), majority owner of National Beef prior to the JBS sale. “Additionally, as part of JBS, we will be in a strong position to grow USPB’s successful integrated strategy. Our producer owners and other producers who market cattle through USPB will now have a more geographically diversified company with multiple locations to deliver the high quality cattle they produce for our value-added programs. This opportunity will establish a solid platform for future company growth.”

If global beef demand is indeed the primary opportunity for the U.S. beef industry to thrive and grow, rather than struggle and contract (see Shock’s Silver Lining ), then the JBS acquisition can be the foundation to a new era of U.S. beef opportunity.

Either way, it’s likely only the latest development in a faster pace of consolidation for U.S. packing and cattle feeding organizations.

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